{"title":"UPF50","description":"","products":[{"product_id":"mens-black-camo-spf50-hoodie","title":"44 NORTH CARBON GREY UPF50+ FISHING HOODIE","description":"\u003cp\u003eOur 44 North fishing hoodie in Carbon grey is the perfect lightweight outerwear sunshirt with protection from extreme elements. Block the wind and sun with our UPF50+ lightweight extra breathable fabric.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eKeep cool with it's moisture wicking properties, and look great offshore, on the boat, at the launch or in the bar after a long day on the water.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFeaturing set-in sleeves with quality construction and stitching, the 44 North is a super sharp super comfortable long sleeve that you won't even notice you're wearing.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWeighing in at a svelt 4.1oz, the 44 North is constructed with 100% Performance Polyester with PURE-tech moisture-wicking and M-Shield permanent odor control.  \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe 44 North is recommended by the Skin Cancer Foundation as an effective UV protectant for all covered areas.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester spandex blend. Machine wash cool, tumble dry.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cimg alt=\"Blood Run Apparel Sizing Chart\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/fitchart_600x600.webp?v=1700395384\"\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"MD","offer_id":42444468486284,"sku":"BR44NM","price":39.99,"currency_code":"USD","in_stock":false},{"title":"LG","offer_id":40528085811340,"sku":"BR44NL","price":39.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":40528085778572,"sku":"BR44NXL","price":39.99,"currency_code":"USD","in_stock":false},{"title":"2X","offer_id":41226326573196,"sku":"BR44N2X","price":39.99,"currency_code":"USD","in_stock":true},{"title":"3X","offer_id":43998997643404,"sku":"BR44N3X","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/carbonhoodie.png?v=1744999607"},{"product_id":"mens-43-north-blue-upf50-hoodie","title":"43 NORTH COLUMBIA BLUE UPF50+ FISHING HOODIE","description":"\u003cp\u003eBlood Run Fishing 43 North Men's Columbia Blue UPF40+ Performance fishing hoodie is cool and lightweight, perfect for warm days on the water.  \u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eStylish enough for the dock party after a day on the water, and tough enough for bloody decks on the boat...43 North lives up to the origin of it's name, true open water performance.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIt is super lightweight and soft, but it won't cling to you at all in any kind of activity.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eKeep cool and look great offshore, on the boat, at the launch or in the bar after a long day on the water.\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003eFeaturing the iconic Blood Run Fishing logo on the front chest.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester spandex blend. Machine wash cool, tumble dry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg alt=\"Blood Run Apparel Sizing Chart\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/fitchart_600x600.webp?v=1700395384\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"LG","offer_id":40528101965964,"sku":"BR43NL","price":39.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":40528101933196,"sku":"BR43NXL","price":39.99,"currency_code":"USD","in_stock":true},{"title":"2X","offer_id":41226325917836,"sku":"BR43N2X","price":39.99,"currency_code":"USD","in_stock":true},{"title":"3X","offer_id":42293243379852,"sku":"BR43N3X","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/columbiahoodie.png?v=1744999117"},{"product_id":"mens-42-north-offshore-blue-spf50-hoodie","title":"42 NORTH SAGE GREEN UPF50+ FISHING HOODIE","description":"\u003cp\u003eOur 42 North fishing hoodie in beautiful Sage green is the perfect lightweight outerwear sunshirt with protection from extreme elements. Block the wind and sun with our UPF50+ lightweight extra breathable fabric.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eKeep cool with it's moisture wicking properties, and look great offshore, on the boat, at the launch or in the bar after a long day on the water.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFeaturing set-in sleeves with quality construction and stitching, the 44 North is a super sharp super comfortable long sleeve that you won't even notice you're wearing.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWeighing in at a svelt 4.1oz, the 42 North is constructed with 100% Performance Polyester with PURE-tech moisture-wicking and M-Shield permanent odor control.\u003c\/p\u003e\n\u003cp\u003e  \u003c\/p\u003e\n\u003cp\u003eThe 42 North is recommended by the Skin Cancer Foundation as an effective UV protectant for all covered areas.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester spandex blend. Machine wash cool, tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/fitchart_600x600.webp?v=1700395384\" alt=\"Blood Run Apparel Sizing Chart\"\u003e\u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"M","offer_id":42444562333836,"sku":"BR42NM","price":39.99,"currency_code":"USD","in_stock":false},{"title":"LG","offer_id":40528112255116,"sku":"BR42NL","price":39.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":40528112222348,"sku":"BR42NXL","price":39.99,"currency_code":"USD","in_stock":true},{"title":"2X","offer_id":42444562366604,"sku":"BR42N2X","price":39.99,"currency_code":"USD","in_stock":true},{"title":"3X","offer_id":42444562399372,"sku":"BR42N3X","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/sagemountain_65e17713-2633-442d-973c-4bc674fb254e.png?v=1744999260"},{"product_id":"42-north-offshore-blue-spf50-fishing-gloves","title":"42 NORTH OFFSHORE BLUE UPF50+ FISHING GLOVES","description":"\u003cp\u003eUPF50+ Fishing Glove with leather palms.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eBlood Run Fishing 42 North Offshore Blue fishing gloves are perfect for fly fishing, kayaking, bass fishing and wire line handling in the back of the cockpit.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eQuick drying and durable, size L\/XL for most adult sized Unisex hands.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"L","offer_id":40563104153740,"sku":"BRGL42N","price":19.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/brgl42n_DSC_2689.jpg?v=1745149352"},{"product_id":"42-north-olive-upf50-fishing-hoodie","title":"42 NORTH OLIVE UPF50+ FISHING HOODIE","description":"\u003cp\u003eOur 42 North fishing hoodie in subtle Olive green is the perfect lightweight outerwear sunshirt with protection from extreme elements. Block the wind and sun with our UPF50+ lightweight extra breathable fabric.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eKeep cool with it's moisture wicking properties, and look great offshore, on the boat, at the launch or in the bar after a long day on the water.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003eFeaturing set-in sleeves with quality construction and stitching, the 44 North is a super sharp super comfortable long sleeve that you won't even notice you're wearing.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWeighing in at a svelt 4.1oz, the 42 North is constructed with 100% Performance Polyester with PURE-tech moisture-wicking and M-Shield permanent odor control.\u003c\/p\u003e\n\u003cp\u003e  \u003c\/p\u003e\n\u003cp\u003eThe 42 North is recommended by the Skin Cancer Foundation as an effective UV protectant for all covered areas.\u003cbr data-mce-fragment=\"1\"\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester spandex blend. Machine wash cool, tumble dry.\u003c\/p\u003e\n\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/fitchart_600x600.webp?v=1700395384\" alt=\"Blood Run Apparel Sizing Chart\"\u003e\u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"M","offer_id":43999255691404,"sku":"BR42NMO","price":39.99,"currency_code":"USD","in_stock":false},{"title":"LG","offer_id":43999255724172,"sku":"BR42NLO","price":39.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":43999255756940,"sku":"BR42NXLO","price":39.99,"currency_code":"USD","in_stock":true},{"title":"2X","offer_id":43999255789708,"sku":"BR42N2XO","price":39.99,"currency_code":"USD","in_stock":true},{"title":"3X","offer_id":43999255822476,"sku":"BR42N3XO","price":39.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/olivefish.png?v=1745148093"},{"product_id":"42-north-upf50-gaiter","title":"42 NORTH UPF50+ GAITER","description":"\u003cp\u003eUPF50+ Face and Neck Gaiter, to keep the sun and bugs off your skin.    \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eBlood Run Fishing 42 North neck and face gaiters are essential on those buggy fishing operations when the hatch is on, or offshore when the sun is reflecting off the water and burning your face and neck.   If you don't want to look like a lobster, a redneck, or have bugs flying into your mouth and nose constantly, these are an essential summer time fishing accessory.    \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eTrust us on this, after having beaten through bogs finding the perfect brown trout mousing spot at night, our neck gaiters will keep the bugs from flying in your face.   We even treat ours with bug repellent, and it helps immensely.    \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eWhen we are offshore on those flat calm days, or in open bayous casting on top water, the flat water surface becomes like a mirror and our necks and faces get scorched, despite even wearing a hat.   Nothing has saved us from severe burns better than our UPF50+ gaiters.   We used to think they kind of looked ridiculous, now we don't go on the water without one, they make that much of a difference!\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eQuick drying and durable, size L\/XL for most adult sized Unisex.    100% Polyester.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"TEAL","offer_id":44051514753164,"sku":"teal","price":16.99,"currency_code":"USD","in_stock":true},{"title":"WHITE","offer_id":44051514785932,"sku":"WHITE","price":16.99,"currency_code":"USD","in_stock":true},{"title":"SKY","offer_id":44051514818700,"sku":"SKY","price":16.99,"currency_code":"USD","in_stock":false},{"title":"COLUMBIA 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true UPF50+ performance hoodie, and it cuts the wind while providing UPF15+ Sun Protection.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe midweight 5.9 oz looks heavier than it feels, but provides both cooling in the hot sun, and warmth while running over open water on cool mornings and evenings.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eOur Guide Tech material has all the great features you come to expect from a Blood Run high performance fishing hoodie.   \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMoisture-wicking\u003c\/li\u003e\n\u003cli\u003eAnti Microbial\u003c\/li\u003e\n\u003cli\u003eZero Color fade\u003c\/li\u003e\n\u003cli\u003eSuper breathable\u003c\/li\u003e\n\u003cli\u003eFast Drying\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Guide Tech is where you want to be on those tweener days when its not flat out baking, and not flat out freezing.  A super comfy all around midweight to carry on the boat for whatever you might encounter.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eAnd if you want to take it to the next level like we do, give a couple of good sprays with Permethrin and build a mosquito and no-see-um fortress around your body for deep in the mangroves.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003eFeaturing the iconic Blood Run Fishing logo on the front chest in reflective color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester. Machine wash cool, tumble dry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/fitchart_600x600.webp?v=1700395384\" alt=\"Blood Run Apparel Sizing Chart\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"LG","offer_id":45382592626828,"sku":"LGTECHGREY","price":49.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":45382592659596,"sku":"XLGTECHGREY","price":49.99,"currency_code":"USD","in_stock":true},{"title":"2X","offer_id":45382592692364,"sku":"2XGTECHGREY","price":59.99,"currency_code":"USD","in_stock":true},{"title":"3X","offer_id":45382592725132,"sku":"3XGTECHGREY","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/steel.jpg?v=1765487363"},{"product_id":"guide-tech-arctic-blue-upf15-fishing-hoodie","title":"GUIDE TECH ARCTIC BLUE UPF15+ FISHING HOODIE","description":"\u003cp\u003eBlood Run Fishing NEW for 2026 Guide Tech UPF15+ Performance fishing hoodie is cool and midweight, perfect for both cool and warm days on the water.\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-fragment=\"1\"\u003eGuide Tech performance material is a brand new unique fabric designed for high performance mid weight boating and fishing adventures.   It feels like cotton, but performs like a super lightweight fishing hoodie.    \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIt has a slightly beefier feel than our true UPF50+ performance hoodie, and it cuts the wind while providing UPF15+ Sun Protection.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe midweight 5.9 oz looks heavier than it feels, but provides both cooling in the hot sun, and warmth while running over open water on cool mornings and evenings.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eOur Guide Tech material has all the great features you come to expect from a Blood Run high performance fishing hoodie.   \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMoisture-wicking\u003c\/li\u003e\n\u003cli\u003eAnti Microbial\u003c\/li\u003e\n\u003cli\u003eZero Color fade\u003c\/li\u003e\n\u003cli\u003eSuper breathable\u003c\/li\u003e\n\u003cli\u003eFast Drying\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Guide Tech is where you want to be on those tweener days when its not flat out baking, and not flat out freezing.  A super comfy all around midweight to carry on the boat for whatever you might encounter.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eAnd if you want to take it to the next level like we do, give a couple of good sprays with Permethrin and build a mosquito and no-see-um fortress around your body for deep in the mangroves.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003eFeaturing the iconic Blood Run Fishing logo on the front chest in reflective color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester. Machine wash cool, tumble dry.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/fitchart_600x600.webp?v=1700395384\" alt=\"Blood Run Apparel Sizing Chart\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Blood Run Fishing","offers":[{"title":"LG","offer_id":45382614155404,"sku":"LGTECHBLU","price":49.99,"currency_code":"USD","in_stock":true},{"title":"XL","offer_id":45382614188172,"sku":"XLGTECHBLU","price":49.99,"currency_code":"USD","in_stock":true},{"title":"2X","offer_id":45382614220940,"sku":"2XGTECHBLU","price":59.99,"currency_code":"USD","in_stock":true},{"title":"3X","offer_id":45382614253708,"sku":"3XGTECHBLU","price":59.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0583\/3143\/1052\/files\/blizzardblue.jpg?v=1765487926"},{"product_id":"guide-tech-mangrove-green-upf15-fishing-hoodie","title":"GUIDE TECH MANGROVE GREEN UPF15+ FISHING HOODIE","description":"\u003cp\u003eBlood Run Fishing NEW for 2026 Guide Tech UPF15+ Performance fishing hoodie is cool and midweight, perfect for both cool and warm days on the water.\u003c\/p\u003e\n\u003cp\u003e\u003cbr data-mce-fragment=\"1\"\u003eGuide Tech performance material is a brand new unique fabric designed for high performance mid weight boating and fishing adventures.   It feels like cotton, but performs like a super lightweight fishing hoodie.    \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eIt has a slightly beefier feel than our true UPF50+ performance hoodie, and it cuts the wind while providing UPF15+ Sun Protection.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe midweight 5.9 oz looks heavier than it feels, but provides both cooling in the hot sun, and warmth while running over open water on cool mornings and evenings.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eOur Guide Tech material has all the great features you come to expect from a Blood Run high performance fishing hoodie.   \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMoisture-wicking\u003c\/li\u003e\n\u003cli\u003eAnti Microbial\u003c\/li\u003e\n\u003cli\u003eZero Color fade\u003c\/li\u003e\n\u003cli\u003eSuper breathable\u003c\/li\u003e\n\u003cli\u003eFast Drying\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eThe Guide Tech is where you want to be on those tweener days when its not flat out baking, and not flat out freezing.  A super comfy all around midweight to carry on the boat for whatever you might encounter.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003eAnd if you want to take it to the next level like we do, give a couple of good sprays with Permethrin and build a mosquito and no-see-um fortress around your body for deep in the mangroves.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003c\/span\u003e\u003cbr data-mce-fragment=\"1\"\u003e\u003cspan\u003eFeaturing the iconic Blood Run Fishing logo on the front chest in reflective color.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eStandard fit\u003c\/strong\u003e, polyester. 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